If you’ve read the first part of our introductory book on business strategies, you already know why we need to understand sales and marketing tools.
I want to repeat a bit of why we need to sell, and Marketing that is when you are a child you need water, milk, or you have a need to go to the toilet, marketing yourself by crying out loud to let people around you notice and they will help you satisfy your requirement.
And one thing when you are growing up happens in the course of your life that when you need to sell some product or service and you don’t know how to sell and how to market it’s like you have a chicken product great fries are better than KFC, but you can’t sell them like KFC.
The reason here is straightforward KFC can sell and Marketing.
You probably already know how important it is to learn about sales and marketing; here are some books that I have read from many; many readers worldwide can learn and list the most important factors to apply in their work.
![by David Ogilvy Ogilvy on Advertising(text only)1st (First) edition[Paperback]1985](https://m.media-amazon.com/images/I/51vfcjrnTfL._SL500_.jpg)
by David Ogilvy Ogilvy on Advertising(text only)1st (First) edition[Paperback]1985
$15.53 in stock
7 used from $11.55
Features
| Part Number | B004MPABTE |
| Edition | 1st (First) edition |
| Language | English |
| Publication Date | 1985T |
Influence, New and Expanded: The Psychology of Persuasion
$17.89 in stock
35 used from $12.63
Features
| Release Date | 2021-05-04T00:00:01Z |
| Edition | Expanded ed. |
| Language | English |
| Number Of Pages | 592 |
| Publication Date | 2021-05-04T00:00:01Z |
Made to Stick: Why Some Ideas Survive and Others Die
$19.00 in stock
247 used from $1.23
Features
- Great product!
How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World
$45.99 in stock
26 used from $25.71
Features
- Harper Design Intl
The Story Engine: An entrepreneur's guide to content strategy and brand storytelling without spending all day writing
13 used from $3.48
Features
| Is Adult Product | |
| Language | English |
| Number Of Pages | 254 |
| Publication Date | 2017-05-01T00:00:01Z |
Selling the Invisible: A Field Guide to Modern Marketing
Features
| Release Date | 1999-06-14T00:00:00.000Z |
| Language | English |
| Number Of Pages | 250 |
| Publication Date | 1999-06-14T00:00:00.000Z |
| Format | Kindle eBook |
Positioning: The Battle for Your Mind
Features
| Release Date | 2001-01-03T00:00:00.000Z |
| Edition | 1 |
| Language | English |
| Number Of Pages | 226 |
| Publication Date | 2001-01-03T00:00:00.000Z |
| Format | Kindle eBook |
7L: The Seven Levels of Communication: Go From Relationships to Referrals
$14.95 in stock
59 used from $2.05
Features
- BENBELLA
Buyology: Truth and Lies About Why We Buy
Features
| Release Date | 2008-10-21T00:00:00.000Z |
| Edition | 1st |
| Language | English |
| Number Of Pages | 241 |
| Publication Date | 2008-10-14T00:00:00.000Z |
| Format | Kindle eBook |
Contagious: Why Things Catch On
$11.69 in stock
101 used from $2.57
Features
- Simon Schuster
![Building a Story Brand: Clarify Your Message So Customers Will Listen paperback Donald Miller [Paperback] [Jan 01, 2018] Miller Donald](https://m.media-amazon.com/images/I/41CJb+ocUVL._SL500_.jpg)
Building a Story Brand: Clarify Your Message So Customers Will Listen paperback Donald Miller [Paperback] [Jan 01, 2018] Miller Donald
27 used from $4.06
Features
| Part Number | FLBOOKSTOREIBD9781404107212 |
| Model | 1404107215 |
| Language | English |
| Publication Date | 2018-01-01T00:00:01Z |
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
$23.95 in stock
Features
| Is Adult Product | |
| Release Date | 2017-04-25T00:00:00-00:00 |
| Language | English |
| Publication Date | 2017-04-25T07:00:00Z |
| Format | Unabridged |
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
$14.99 in stock
161 used from $1.15
Features
- HarperBusiness
Pre-Suasion: A Revolutionary Way to Influence and Persuade
$13.99 in stock
63 used from $5.07
Features
| Part Number | 43192-600421 |
| Is Adult Product | |
| Release Date | 2018-06-05T00:00:01Z |
| Edition | Reprint |
| Language | English |
| Number Of Pages | 432 |
| Publication Date | 2018-06-05T00:00:01Z |
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
$16.92 in stock
51 used from $1.59
Features
- Wiley
Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist
$25.28 in stock
61 used from $2.26
Features
- HARPER COLLINS PUBLISHERS
Never Split the Difference: Negotiating As If Your Life Depended On It
$17.99 in stock
50 used from $11.50
Features
- Harperbusiness
From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue
$25.49 in stock
24 used from $19.17
Features
| Part Number | 33593278 |
| Edition | 2 |
| Language | English |
| Number Of Pages | 336 |
| Publication Date | 2019-06-05T00:00:01Z |
Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com
$13.91 in stock
95 used from $1.75
Features
| Part Number | 33874610 |
| Is Adult Product | |
| Edition | Illustrated |
| Language | English |
| Number Of Pages | 213 |
| Publication Date | 2011-07-08T00:00:01Z |
| Format | Illustrated |
Tested Advertising Methods (5th Edition) (Prentice Hall Business Classics)
39 used from $18.86
Features
| Part Number | 9780130957016 |
| Is Adult Product | |
| Edition | 5th |
| Language | English |
| Number Of Pages | 304 |
| Publication Date | 1998-06-25T00:00:01Z |
Above is the book that I share with you in sales and marketing, which are excellent books by masters who have left behind bloody experiences in both failures and success.
You filter out those experiences and apply them to your model, adjust; of course, you need to be more creative to suit your own; there isn’t any communication strategy that works for you if you don’t customise because you are the only one selling products that create a unique customer feel for yourself and your services.
